Tuesday, August 9, 2011

Social Media & The Insurance Industry: What Does Social Media Mean To The Insurance Indus...

Social Media & The Insurance Industry: What Does Social Media Mean To The Insurance Indus...: "Many people send approximately 4-10 hours a day on social media websites. From updating their status to seeing what's going on in the live..."

What Does Social Media Mean To The Insurance Industry?

Many people send approximately 4-10 hours a day on social media websites. From updating their status to seeing what's going on in the lives of long lost friends. What does that mean to the insurance industry? A lot! More and more people are finding the services they need on these media. Some of these services includes shopping for shoes, getting deals on flights, but what about insurance? How likely is it that someone would handle business matters, while browsing a social media network? Despite the fact that the industry is tying to appeal to a wider range of audience, how effective is it? How likely it is that someone would click on a insurance ad, rather than an ad for a sale on a designer shoe or wallet? These are the questions we would like to know your response to.

The insurance industry is stepping up their game by advertising on these network to reach the younger generation. The objective is to educate and assist them on the benefits of having a quality life insurance policy, or any other insurance for that matter. We have created several profiles on social media networks to bring the awareness to protect your family and assets while browsing. Life changes in an instant and what might be available to you today, may not be tomorrow so let's make the best of it.